The Jo Malone London Blooms collection is a limited edition release of three fragrances inspired by British gardens. The three colognes are: White Lilac & Rhubarb, Peony & Moss and the one I have here, Iris & Lady Moore. The bottles are decorated with beautiful illustrations and would make a nice addition to any dressing table.
Iris & Lady Moore is a bit of a tricky fragrance to describe. I'm not the most adept at picking out individual notes and I still tend to work on the basis of 'do I like it or not?'. In this case, I like it very much but it does skate pretty close to being too 'old lady floral' for my tastes, and it took a discussion on Twitter and a breakdown from Lipglossiping for me to better understand what I like about it.
What stops Iris & Lady Moore from being the kind of floral fragrance I wouldn't wear, is what I perceive as a masculine edge to it. This masculine note is apparently thanks to the inclusion of vetiver (cheers Charlotte). The fragrance notes are officially Iris, Geranium (Lady Moore) and Vetiver. What my nose detects is floral mixed with peppery masculine. It is a strong fragrance and although it a mellows over the day, I can still smell it in the evening. The most predominant note on my skin is the pollen pepperiness. It has reasonable sillage and by that I mean that other people around me would be able to smell it without having to stand particularly close.
So far, everyone that I have spoken to likes this fragrance, with the exception of Mr. MB, but I do get the impression that everyone finds it a little curious. It's a certainly a perfume that I would recommend sniffing in person before buying.
The London Blooms collection is available now from Jo Malone shops and concessions as well as online. The colognes cost £72 each which I appreciate is expensive but the bottles contain 100ml of fragrance, so they will last a good while.
Disclosure: PR Sample.