Tuesday, 20 July 2010

MAC and Rodarte Statement

MAC Cosmetics and Rodarte have issued the following statements in response to the concerns about the colloborative collection:


We understand that product names in the M·A·C Rodarte collection have offended our consumers and fans. This was never our intent and we are very sorry. We continue to listen carefully to the comments we have received and have the following plans to address concerns:

We are committed to donating $100,000 to a non-profit organization that has a proven, successful track-record helping women in need and that can directly improve the lives of women in Juarez in a meaningful way.

We are changing the product names in the M·A·C Rodarte collection.

As we have done in the past, please be assured that we will communicate details regarding our progress in this matter.


We recognize that the violence against women taking place in Juarez needs to be met with proactive action. We never intended to make light of this serious issue and we are truly sorry.

Helping to improve the conditions for women in Juarez is a priority for us and we are thankful for all the comments calling attention to the urgency of addressing this situation.

(From www.temptalia.com)

I'm not sure that I'm entirely appeased by this. It's great that they will make a donation and I read a very interesting point in londonbeautyreview's post, that if they followed through with the calls to pull the line entirely there would be no donation at all. I agree that something is better than nothing. I'm still not particularly comfortable with a cosmetics line drawing inspiration from such a tragic situation and the imagery is still lacking in taste in my opinion. I was also interested to read in Sparklz & Shine's piece that the Rodarte girls are obsessed with horror as genre. Knowing this it's hard to escape where they drew their inspiration.

How do feel about this statement? Do you think it's enough?

1 comment:

  1. I think it was Socrates who observed that we find most compelling on the stage that which we find most appalling in real life. (It was classical philosopher anyway.)

    Rodarte have stepped over the line between fiction and reality.

    I don't think a donation will make the slightest difference. Its the police force needs sorting out.


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